Giovanna Vitelli appointed President of “Altagamma” from 2026 to 2029
Giovanna Vitelli has been officially appointed by the Assembly of Members as President of Fondazione Altagamma for the three-year term 2026-2029.
Giovanna Vitelli, President of Gruppo Azimut|Benetti, previously Vice President for Yachting for the past three years, thus succeeds Matteo Lunelli, President and CEO of Ferrari Trento, who during two terms strengthened the Association and its positioning.
The Azimut-Benetti Group
The Azimut-Benetti Group is the largest private group in the recreational boating industry and a world leader in the production of yachts over 24 meters—a record it has held for over 26 years. A law graduate, Giovanna Vitelli as been Vice President of the family group (founded by her father Paolo Vitelli in 1969) for over a decade before becoming President in 2023. The Group operates five shipyards in Italy and one in Brazil, employs 2,500 direct staff, and is present in more than 80 countries through 138 showrooms. Following a doubling of its revenue over the last five years, the Group’s turnover now totals 1.5 billion euros, with an order book extending to 2029.
Since 2020, Giovanna Vitelli has been a member of the Altagamma Council.
“I am honored by this mandate and I thank my predecessor, Matteo Lunelli, for the excellent work done in these years. I take on this role alongside a team of entrepreneurs and CEOs who are true ambassadors of our lifestyle in the world,” declared Giovanna Vitelli, President of Altagamma. “Together we will work to give greater visibility to the impact of our Companies on the Country, both from an economic, social, and cultural perspective. We will also commit to the protection of craftsmanship, a true cross-cutting theme for the continuity of Made in Italy.
The high-end sector deserves to be recognized as the locomotive of our Country. The first evidence from a study we are conducting with SDA Bocconi shows that, compared to the average of Italian companies, our companies contribute 3 times more to GDP growth, hire 5 times as much, and pay taxes that are on average 300 times higher”.
Amid geopolitical tensions, international conflicts, and the threat of tariffs, the global luxury market is entering a new, highly delicate, and constantly changing phase. According to data from the Altagamma-Bain Worldwide Luxury Market Monitor 2025, the Personal Luxury Goods sector has interrupted a decade-long growth cycle (excluding the pandemic period), recording a 2% decline. In contrast, experience-based luxury continues to drive the sector, showing solid performance: +3% for hospitality, +5% for fine dining, and +9% for yachts and private jets.
